In this cross-functional role, you’ll be optimizing our users' journey across all stages of our marketing funnel. You'll be part of our product team and work closely with customer service and engineering.
You'll also be responsible for finding customer pain points, running A/B tests, interpreting results, and presenting them to management. Improving conversion rates at each stage of the funnel will be your bread and butter.
In this position, you will be in charge of producing high-quality content that engages customers and builds brand recognition.
Your main duties will also include creating informative content, press releases, articles, and media opportunities to share our company’s brand, products, and services. The ideal candidate will be an excellent communicator, with brilliant presentation and organizational skills.
Create informative and interesting press releases, press kits, newsletters, and related marketing materials.
You will develop and implement effective communication strategies that build customer loyalty programs, brand awareness, and customer satisfaction.
Prepare detailed media activity reports.
Handle our social media Accounts (Twitter and Linkedin)
Plan and manage the design, content, and production of all marketing materials.
Generate new marketing ideas and strategies.
Supervise projects to guarantee all content is publication-ready.
Create communication and marketing strategies for new products, launches, events, and promotions.
Lead the marketing and public relations staff.
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